Market insight

Scaling your virtual assistant business: The role of talent marketplace software

Last updated:
June 17, 2024
Table of Contents

Discover how talent marketplaces scale your virtual assistant business

In the fast-paced world of virtual assistance, scaling your business can feel like a juggling act. You’re managing clients, coordinating tasks, and trying to find the right talent—all while keeping an eye on growth. Enter the talent marketplace, a game-changer for virtual assistant (VA) businesses looking to scale efficiently and effectively.

Streamlining operations through talent marketplaces

Running a VA business involves a lot of moving parts. From hiring and onboarding new assistants to managing daily tasks, the workload can quickly become overwhelming. This is where a talent marketplace shines. By automating many of these processes, a talent marketplace can significantly reduce the time and effort required to manage your team.

Take, for example, the process when the VA business has just been briefed on a new task or project. With a talent marketplace the VA business should be able to utilise their talent marketplace to: 

  1. Post the brief, including any screening questions if required
  2. Automatically match the brief to its pool of VAs and immediately notify the relevant ones about the opportunity
  3. Enable the VAs to apply with a single click
  4. Enable the VA business to quickly review all the applicant profiles and how they match to the brief
  5. Quickly select the right VA to take on the brief and contact them to move forward

Imagine the time saved by not having to manually connect each new brief to its pool of VAs, sifting through applications and spending hours on the back and forth finding out who is suitable, available and interested. This kind of efficiency is not just a convenience, but absolutely a necessity for growing businesses.

Enhancing client satisfaction and retention

Client satisfaction is the lifeblood of any VA business. Happy clients mean repeat business and referrals, both of which are crucial for growth. Clients come to VA businesses when they have an urgent need for assistance. A seamless and efficient process will help build trust and fosters long-term relationships. Now consider the alternative, where a VA business is swamped in manual processes and cannot efficiently place the right VA to help the client with its needs.

Unlocking new revenue streams

One of the biggest advantages of using a talent marketplace is the ability to unlock new revenue streams. Traditional small to medium-sized VA businesses operate with small teams and thin margins. A 2-5 person team for example can be overwhelmed with the requirements of filling 5+ briefs per day and each one involving 30+ applicants.

Talent marketplace software unlocks these manual shackles on the VA team and enables them to take on more briefs and revenue possibilities. They can even think about offering subscription models or service packages to larger clients. These can provide a steady income stream and make it easier to manage cash flow. This not only ensures regular income but also encourages clients to commit to longer-term engagements.

Real-world examples

To bring these points to life, let's look at a couple of real-world examples:

Example 1: A small virtual assistant agency
A small VA agency in Singapore was struggling with managing its growing client base. It received over 5 briefs per day and it would send an email to its entire talent pool about the new brief. This resulted in over 30 applications for each brief over the course of a week. Overall, its 3 person team had to review over 150 applications per day. It was not sustainable. They decided to implement a talent marketplace, which automated many of their processes and made the remaining tasks much easier. The result? They saw a 50% increase in efficiency within their first month. The VA talent pool and their clients also loved the streamlined experience and the agency was able to scale more quickly without sacrificing quality.

Example 2: A virtual assistant agency scaling up
A VA agency in California with about 10 employees was overwhelmed with their processes. Having grown from a solo VA business in just a few years they still operated with spreadsheets and their owner was still heavily involved in task management and overseeing the operational processes along the lifecycle of each new brief. Enter the talent marketplace. Not only did the VA business benefit from its own, branded private talent marketplace, but all the hiring staff could have shared access and visibility over each brief, enabling a much more efficient and transparent process. This freed up time for the owner and other staff to spend more time on client acquisition.


Scaling your VA business doesn’t have to be an uphill battle. By leveraging a talent marketplace, you can streamline operations, enhance client satisfaction, and unlock new revenue streams. If you’re ready to take your business to the next level, check out Spacewalk and see how our talent marketplace can help you scale efficiently and effectively. Click here to learn more and get started today.


What is a talent marketplace for VA businesses? A talent marketplace is a platform for VA businesses to post briefs to connect to their virtual assistant talent pool efficiently. It automates the hiring process, making it easier to find and manage the right talent for specific tasks.

How can a talent marketplace improve operational efficiency? It automates administrative tasks like matching client briefs with VAs, understanding who is suitable and interested in each brief, reviewing applications, and selecting the right VA for each brief. This reduces the time spent on these activities, allowing business owners to focus on growth.

What are the costs associated with setting up a talent marketplace? The costs vary depending on the platform and the features you choose. Some platforms such as Spacewalk offer free same-day setup. The ongoing investment in talent marketplaces often pays off through increased efficiency and new revenue streams.

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